Noni Juice

Some companies and corporations try to increase their sales by methods that lean very close to false advertisement, but just barely avoid crossing that line. Statements such as “60% Better” that refer to mythical figures come to mind. 60% better than what? Another classic is example is “Made with Natural Flavors,” which can mean that the synthetic flavors are meant to simulate natural flavors. However, there is one area where consumers may not realize they are being deceived, and it’s very close to the “natural flavoring” marketing ploy; just because the label says “organic” it doesn’t mean the whole product is organic.

There’s a big difference between naming a product “Organic Product Name” and having a product that is actually certified organic. That difference is that certified products must be 100% organic, while in most jurisdictions, products that have the word organic in it only have to have at least one organic ingredient in it. Of course in some US states the word organic can only be used on certified organic products, but until that becomes a global mandate, there will always be companies out there trying to take advantage of consumers.

One of the main advantages of certified organic fruit juice is accountability. There are strict requirements in place worldwide that make getting a certification difficult for companies who do not meet the requirements. A lot of companies have no problem calling their products organic when only a portion of the juice actually comes from an organic ingredient, but fortunately to be certified organic, the product has to actually be 100% organic juice.

Another key advantage to certified organic juice is that you get all of what the fruit has to offer. With regular fruit juice, the processing itself destroys many of the essential enzymes that make the fruit desirable in the first place. This is especially true with natural remedies such as noni juice. The last thing you want to do is destroy the very things that make noni juice the panacea it is. That’s why certified organic juice is superior, because through careful and natural processing, these certified companies are able to produce natural fruit juice that retains all the essential elements of the fruit it’s derived from, and thus makes the juice actually worth drinking.

So next time your in the store shopping for an organic fruit juice, make sure you buy certified organic fruit juice. That way you are guaranteed to actually be purchasing what the companies are advertising to you. Trust me, your body will thank you.

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